BUYING AND SELLING OF CROSS-PLATFORM VIDEO ADVERTISING

BUYING AND SELLING OF CROSS-PLATFORM VIDEO ADVERTISING

This panel will consist experts from TV network sales, ad agencies buyers, platform companies, and measurement companies, discussing the successes and challenges of cross-media video selling/buying including Linear TV, cable VOD, Broadband Video, and Over-the-Top Video.

PANELISTS
Dan Bruinsma, SVP, Director, Starcom
John Collins, Director of Music, MediaStorm
Domenico DiMeglio, VP, Distribution & Operations, CBS Interactive
David Danowski, VP, Pricing, Planning & Inventory Management, Fox Network Group
Moderator: Chris Pizzurro, Head of Sales & Marketing, Canoe Ventures