Vickie Nauman specializes in digital media and content strategy, the intersection of technology and music, and international business development. She founded the boutique consulting and advisory firm CrossBorderWorks in 2004 and is currently advising and consulting full time with a mix of forward-thinking companies in consumer electronics and music. Nauman has a background that spans traditional and digital media, and varied insider experience in licensing, product management, marketing, and leadership as well as consulting, giving her a unique perspective on the ever-changing global media landscape.
A digital music pioneer, Nauman worked on licensing and product for one of the first legal digital services MusicNet (RealNetworks JV) in 2001, led strategic partnerships for connected device manufacturer Sonos (leading wireless music system), started and ran the US business for global music platform 7digital, and did digital business in Europe and China as a consultant. In addition, she built one of the first DMCA-compliant services at taste-making station KEXP in Seattle. Prior to 2001, she ran marketing programs and produced live broadcasts in traditional radio in the NPR network and started out at Procter & Gamble.
Nauman has a broad network and experience in Europe, China, and US, and earned a 2006 MBA through the London School of Economics, NYU-Stern, and HEC-Paris, in the executive program TRIUM. She is currently on the board of the Future of Music Coalition and is an advisor to SXSW Music Panels.